Polar Skate Co

Polar Skate Co Decks & Apparel

Founded by Pontus Alv in 2011, Polar emerged from the cobblestone streets of Malmö to become one of skateboarding's most influential brands. Fast Times stocks their gear because they represent skateboarding's creative independence—building a brand on raw, artistic videos like "In Search of the Miraculous" that showcase a distinct European perspective. Polar's wider board shapes helped shift skateboarding away from the shrinking popsicle trend, proving that function should dictate form. Their apparel reflects the same thoughtful approach, with clean designs that stand apart from logo-heavy alternatives. Through their support of unique spots, distinctive team selection, and Pontus's uncompromising vision, Polar has earned respect by contributing something genuine to skateboarding—not just capitalizing on it. Art-driven, skater-owned, and committed to showing skateboarding through a lens that values creativity over conformity.